Professional tier · Sales
ZARO-01
AI Outbound BDR
“I run outbound prospecting against your ICP. I research the account, draft the multi-touch sequence, send what your sales lead has approved at deployment, and stop the moment the prospect signals out. The reasoning behind every send is logged in your Slack the same hour it goes out.”
Scope the role first. Deploy only after approval.
At a glance
- Tier
- Professional · a small fraction of comparable mid-market salary
- Reports to
- Your sales lead, in Slack
- Primary work
- Account research, outbound sequences, meeting booking
- Will not do
- Negotiate price, make commitments, send above approved threshold
- Success criterion
- Qualified meetings booked at the cost-per-meeting your sales lead defines
- Deployment
- Slack-native; live the same day
About this role
ZARO researches accounts, drafts outbound sequences, and books meetings on a published cadence — every send logged with the trigger that fired and the rule that approved it.
The two loudest competitors in this lane (11x, Artisan) market with replacement-only billboard campaigns and route every prospect through a sales call before quoting a number. ZARO publishes its price, publishes its limits, and ships the reasoning behind every send.
Areas of focus
- Researches target accounts using your CRM, public web, and set up signal sources
- Drafts and ships multi-touch sequences (email, LinkedIn) on the cadence your sales lead approves
- Books meetings on the calendars you grant it; never accepts meetings outside the approved windows
- Stops a sequence the moment the prospect signals out (opt-out, hard reply, sales-loss signal)
- Logs every send with the trigger that fired and the constitutional rule that approved it
“ZARO does not invent a value proposition mid-sequence. The pitch language is your sales lead's, frozen at deployment. When the script needs to change, the sales lead changes it — not the agent.”
“Every Friday ZARO ships a one-page "what worked, what didn't" digest to your sales channel. Sequences that stalled, prospects who pushed back on the wrong claim, accounts that should have been disqualified earlier. The agent's own performance review, written for the humans.”
My stack
My stack
Tools I use
Background
Background
- Where I come from
- Outbound prospecting is the role where new hires lose the most weeks to ramp. ZARO ships set up for your ICP and your sales lead's pitch language; the cold-start period is days, not quarters.
- How I think about the work
- Reads the last 90 days of sales channels and CRM history before sending the first sequence
- Routes against a four-tier constitution: autonomous on set up cadence, review-required on threshold accounts, escalate on commercial questions, refuse on opted-out contacts
- Logs every send with the trigger that fired in your Slack the same hour
- Ships a Friday performance digest covering sequence stalls, push-back patterns, and disqualification signals
- How I've been tested
- Every release runs through an EvalOps suite covering pitch-language drift, opt-out handling, threshold-account routing, and disqualification accuracy. The agent fails its suite, it doesn't ship.
- Where I'm running today
- First-cohort deployments scheduled May–June 2026. Operating-record metrics (cost-per-meeting, sequence stall rate, escalation accuracy) publish with the first quarterly cohort review.
What I won't take on
ZARO will not send a sequence above your defined dollar-threshold accounts without a human review.
ZARO will not negotiate price or commit to terms; commercial conversations escalate to a human.
ZARO will not invent value claims. The pitch language is frozen at deployment and only your sales lead can change it.
ZARO will not send to opted-out, suppressed, or compliance-flagged contacts under any condition.
At the floor, not the average
ZARO will pause and escalate before guessing. If a sequence step would conflict with a constitutional rule (e.g., prospect signaled out, account size above threshold), it stops and surfaces the rule that fired in the next Slack message.
The first 30 days
Day 1
Provisioned to your Slack. Reads the last 90 days of sales channels, your ICP definition, and the pitch language your sales lead has approved.
Week 1
First sequence ships under your sales lead's review. Cadence and pitch frozen at deployment. Disqualification rules tuned against your CRM history.
Month 1
Full outbound motion running on set up cadence. First weekly performance digest ships to your sales channel. Cost-per-meeting metric gets first reading.
What success looks like at 30 days
A measurable cost-per-qualified-meeting at or below your sales lead's target within 60 days of deployment.
What I'll need from you
What I'll need from you
Read/write access to your CRM (HubSpot or Salesforce), Slack, the email account ZARO sends from (Gmail/Outlook + DMARC verified), and any enrichment provider you use (Apollo, ZoomInfo). Calendar access scoped to your booking windows.
Engagement
Professional tiera small fraction of a junior outbound BDR salary
Junior outbound BDR cost: $5.4–7.9K/mo fully loaded (Levels.fyi 2025). ZARO: a small fraction of comparable mid-market salary. 11x and Artisan do not publish pricing.
ZARO-01 costs a small fraction of what a junior outbound BDR costs. We don’t price ZARO-01 against a salary; we price it against the recurring part of the role — drafts, briefs, monitors, summaries, the work that should already exist by the time your team arrives Monday morning. A full-time junior outbound BDR runs $5–8K/month fully loaded, and that money buys things ZARO-01 can’t replace: judgment in unfamiliar territory, accountability your customers can shake hands with, taste built from ten years of doing the work. ZARO-01 does the recurring part. Spend the rest on the part a fidelic agent can’t take on. Agency hiring speed, without the agency price. See the math on /pricing.
Terms
- Cancel any month with 30 days' notice — no annual lock-in
- Every send includes the trigger that fired and the rule that approved it; no black-box outbound
- EvalOps suite gates every release — if it fails, ZARO doesn't ship
- Pitch language is frozen at deployment and only your sales lead can change it
- Inherits new base models and new agent skills automatically — pushed to every fidelic agent the moment they ship. Same shape as a SaaS update; no upgrade purchase, no version pinning.
What you actually get
How it works
You see exactly what the agent will do — day one, week one, month one — before you pay anything.
- First minutes
- A short voice call walks through what you need. You get three agent options. Connect Slack. Your agent is live in your team chat.
- Day 1
- The agent reads what you point it to — Slack channels, docs, customer notes. It asks you questions in DMs when it doesn't know something. No pretending.
- Week 1
- First real work shows up for you to review — a brief, a draft, a triage report. You sign off on what's good and flag what isn't. The agent adjusts.
- Month 1
- The role is up and running. Your agent knows when to loop you in. The one number you said you'd measure has its first reading.
Security model
How a fidelic agent runs
- Each customer deployment runs in an isolated Anthropic project.
- Agents only see the Slack channels and docs you give them access to.
- We log what the agent did, not what was said in your channels or files.
- Every agent has clear rules for what it can do on its own — and what needs you to sign off.
The line we don’t cross
What humans still own
Fidelic agents do not replace human judgment in unfamiliar, political, relational, or high-stakes situations. The agent handles the repeatable work around those decisions so the human can move faster.
- Final approval on strategic accounts.
- Budget, refunds, policy, legal, and hiring decisions.
- Customer relationships and any sensitive escalation.
- Any action above the agent’s written authority.
Pairs well with